PRISM – Enterprise Campaign Management System
PRISM is an omnichannel campaign management platform designed to facilitate businesses through bi-directional communication and proactive engagement of customers.
Through this platform, the businesses can create customer profiles, analyze their data and aggregate it into actionable intelligence. Businesses can plan, execute, and measure campaigns across several digital channels, from email, and SMS, to display advertising. The platform also provides data-driven insights to optimize campaigns and personalize customer experiences.
PRISM is an omnichannel campaign management platform that provides a bi-directional, symbiotic communication to proactively engage the customers. Through this platform, the businesses can create customer profiles, analyze their data and aggregate it into actionable intelligence. Businesses can plan, execute, and measure campaigns across several digital channels, from email, and SMS, to display advertising. The platform also provides data-driven insights to optimize campaigns and personalize customer experiences.
Industry Verticals
SOE (PTCL)
Telecom
Development Sector
FMCG and Store Chains
Public Health
Public Utilities Sector
Survey and Data Collection
Industry Verticals
SOE (PTCL)
Telecom
Public Health
Public Utilities Sector
Development Sector
FMCG and Store Chains
Survey and Data Collection
Features
Extensive API integration, BI and Billing
Comprehensive customer profiling – CRM
Capable of handling millions of SMS and emails
Cost-effective and instantaneous communication
Customer segregation, KYC, and Business Analytics
Reporting capabilities such as delivery reports, spam detection, bounced rate etc.
Email subject and body customization, attachment and dynamic content
Features
Extensive API integration, BI and Billing
Comprehensive customer profiling – CRM
Capable of handling millions of SMS and emails
Cost-effective and instantaneous communication
Customer segregation, KYC, and Business Analytics
Reporting capabilities such as delivery reports, spam detection, bounced rate etc.
Email subject and body customization, attachment and dynamic content
Success Story
PRISM is being utilized at the state-owned enterprise, an Etisalat group company – PTCL; it is the largest broadband and fixed line operator, which handles billions of SMS and tens of millions of emails for its customers annually. Through PRISM, PTCL has saved more than USD 10 million in bill printing and delivery costs, simultaneously ensuring green business practices
Success Story
PRISM is being utilized at the state-owned enterprise, an Etisalat group company – PTCL; it is the largest broadband and fixed line operator, which handles billions of SMS and tens of millions of emails for its customers annually. Through PRISM, PTCL has saved more than USD 10 million in bill printing and delivery costs, simultaneously ensuring green business practices
